The battle for online TV streaming is over for now, and Netflix reigned victor. However many cable providers in Canada prepare for a counter attack as many companies prepare to launch their own online viewing websites. Rogers believes that all major broadcasters are planning on rolling out a Netflix competitor, themselves included. However Netflix has a few tricks up there sleeve in order to retain and gain customers such as: the Netflix original series House of Cards and Hemlock Grove, which were widely successful, as well they have expressed there determination in gaining online broadcasting rights and plan on bidding viciously for them.
In my opinion the war for online TV and movies was already won. Netflix has already made a name for itself in the US and this translates over to Canada. The unique original shows on Netflix will keep me hooked and many others. I also think it is a hollow victory for Netflix as they won the battle for an extremly difficult service to remain competitive in. I'm not talking about the other competitors trying to constantly cut a piece of the online streaming pie, but the free streaming sites which still excist and are very prominent. It is very difficult to compete with the free content that is available online. Therefor I look forward to see how Netflix plans on competing.
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